Health Union is at the center of these efforts. Their business is managing a collection of communities, each focused on a different medical condition. They generate revenue by connecting companies with the people in their communities – the patients those companies want to serve. This episode features a deep drive into these programs with chief community officer Amrita Bhowmick. Plus:
- Why health care companies are choosing to work with online communities
- What does the community get out of participating in research?
- How Health Union seperates community from sales to avoid a conflict of interest