Here’s a Plan That Will Increase Customer Advocacy by 25%

This is according to a new study conducted by Jay Baer, for his latest book, Hug Your Haters. This episode focuses on modern customer service and how you can exceed customer expectations by understanding the untapped value of online forums and communities you don’t control. Plus:
- How companies react when Jay tells them they should be in forums
- Why customer support is a career opportunity for community professionals
- The myth of call deflection
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